We solve complex problems by combining user research, expert analysis and rapid prototyping. Our user-centred design approach involves building lasting relationships with your stakeholders and customers. Are you looking to increase sales, improve satisfaction or profitability? Get in touch for a free initial consultation.


User Experience reviews
User Testing
Customer Research


User interface design
Software product design
Information Architecture
Idea validation


Digital transformation
UX coaching

Strategy & Innovation

The key to useful innovation is to deliver services which solve customer and business problems. We combine stakeholder workshops, interviews and research to help decide what to design. Our experiments test whether there is demand for that product or service before you build it. This means that you can test before you invest.

User Experience Design

UX goes far beyond user interface design. We take into account every interaction your customers have with the organisation. Everything should feel simple, natural and consistent. Our approach to User Experience design involves testing our assumptions regularly. We put our work in from of users and clients early and use what we learn to refine the design.

Research & Optimisation

Do you understand your user’s needs or goals? Is your conversion rate lower than you would like? Do you wonder why people struggle to use your website or app? We don’t know either, but we’d love to find out. Our research services build a shared understanding customer behaviour. We take those insights and turn them into simple, prioritised reports. We share our evidence including video highlight reels. This means you and your stakeholders can make evidence based decisions.


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Natural Interaction Ltd is registered in England and Wales, Company number 07301208, VAT Number: GB 125 8380 11
Registered Office: Natural Interaction Ltd, Unit 1.1 Paintworks, Bath Road, BRISTOL, BS4 3EH