The CONSORTIUM

Tasked with revamping an ecommerce site to bring it up to date for the mobile world, Natural Interaction puts users firmly at the centre of the design process, kick-starting a 25% increase in conversion for a leading education supplier.

BMW

In a tale of spot-on research, early prototyping and usability testing, Natural Interaction led the UX efforts to redesign BMW's UK retailer websites, delighting clients and customers and increasing conversion.

UNDERSTAND

Workshops
User Experience reviews
User Testing
Customer Research

INNOVATE

User interface design
Software product design
Information Architecture
Idea validation

TRANSFORM

Digital transformation
Optimisation
UX coaching
Strategy

VIEW CASE STUDIES
Before, we had built our platform on instinct, assuming how it will be navigated by users. Natural Interaction’s findings made us reconsider the entire user experience from the ground up, improving every aspect and touch point that the user has with the site on mobile and desktop. 
More importantly however they have been a joy to work with - expert but approachable, knowledgeable and friendly. We wouldn’t hesitate to recommend Adam and his team wholeheartedly.
CHARLIE WIDOWS
Co-Founder of Solverboard
Phoenix Wharf and Natural Interaction were comfortably the strongest proposal. Having completed the design phase of the project, we are incredibly pleased with the end result. The team worked collaboratively, using Slack as a communication channel to continuously discuss and iterate our design, and holding regular face-to-face catch-ups. The right balance was struck between innovating aspects of our customer journey and retaining consistency where we didn’t need change for the sake of it. We see Phoenix Wharf and Natural Interaction playing a pivotal future role as trusted partners to help us deliver our business strategy
Simon Hollingsworth
Marketing & e-Commerce Director, The Consortium
From the first workshop we felt like one team working together to get to the best solution. We really valued the insights Natural Interaction were able to inject in our joint workshops, the sleeves rolled-up approach to getting the job done and the way the team worked together seamlessly.
Natalie McLellan
Director, Egremont International

LATEST INSIGHT FROM OUR TEAM

OUR LATEST ARTICLES, IN YOUR INBOX

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